Empowering Students for Almost Two Decades!

Eva Goetze (Ms. G.) runs a boutique college and career advising firm built for families who refuse to leave their child's future to chance. A UCLA Class of 2027 college advising candidate completing her IEC certification, Ms. G. holds a rare balance of motivational interviewing, highly experienced with the college application and essay writing process, as well as teaching students 1:1 nationally. In addition, her ‘trade’ credentials sets her apart from other mentors. Certified in MC-3, OSHA-30, CPR, and trained across more than 22 nationally recognized trades — from sheet metal and plumbing to electrical and welding, parents appreciat Ms. G.’s versatility and expertise. She guides students toward Ivy League and highly selective universities with the same energy she brings to mapping high-earning skilled trade careers. Whatever the path, she knows it.

Ms. G.’s unique depth and range of her experience connects easily with teens. She has worked with over 2,000 students nationwide — teaching ESL in private La Jolla schools and homes, coaching more than 100 undergraudate college students in speech and research, and helping Italian and Americanstudents earn acceptance into top universities. That global, cross-cultural background drew her to SDSU's highly competitive MFT graduate program, where she earned a coveted spot in a cohort with just a 6% acceptance rate. It also brought her into the homes of North County and San Diego’s most discerning families — first as an in-home academic support for high schoolers, then naturally evolving into the trusted advisor guiding course selection, extracurriculars, college essays, and every step of the application process. She knows her students holistically, and her structured parent interview sessions ensure she captures the full picture: the accomplishments, the growth, and everything a parent knows that a transcript never shows.

With a prior career spanning FinTech, AI, real estate, and marketing — including roles as a three-time Chief of Staff and COO — Ms. G. brings a strategic, high-accountability lens to every student relationship. She stays ahead of what's driving admissions for the Classes of 2027–2032 and specializes in college fit, college list development, demonstrated interest strategy, major exploration, and essays that actually sound like the student.

The results speak for themselves — and so do the stories. Ms. G. has helped students earn acceptance to Yale, Duke, Rice, USC and other top 100 universities across the country. She has sat at the dinner table with a future diplomat and helped him claim his top choice at UT Austin. She has guided a competitive ice skater, a symphony trumpet player, and a student who turned a passion for wellness into a thriving business — helping each of them translate who they are into applications that opened doors. One of her students is now a PGA professional. Others have founded companies, become doctors, dentists and PAs, launched speaker platforms, and built clubs that took root in Silicon Valley. Ms. G. does not just advise students on where to apply — she helps them understand who they are, what they have built, and why it matters.

For high-net-worth families — doctors, attorneys, surgeons, executives — who expect precision and genuine expertise, not a checklist service, Ms. G. is the advisor they've been looking for. She meets every student where they are, knows how to motivate the unmotivated, challenge the high achiever, and walk with a young person — sometimes for a decade or more — toward a future that is authentically theirs.